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Why 3-Part Specs are Important
They can promote increased sales.
Virtually every architect and specifier in the United States and Canada uses them for project specifications.
They enhance a manufacturer's image in the architectural community.
They serve as a basis for good communication between manufacturers’ representatives and architects and specifiers.
They save architects and specifiers valuable time by eliminating the need to rewrite and reformat much of the manufacturer's information.
They help assure your product will be named in the project specifications.
They help assure consistent and correct specifications for a manufacturer's product.
They reduce chances of errors and conflicts in project specifications.
The following is a quote from the Winter 2008 edition of KnowHow, Journal of the Specification Consultants in Independent Practice (SCIP):
Twelve Things Product Manufacturers Really Need to Know About Specs
- Design firms and specifiers prefer specs in CSI format and in Microsoft Word.
- Having to register on your website before downloading a spec will lose you projects.
- Your spec needs to include what you really manufacture, with editing by deletion.
- Include specifiers notes in the spec to make it easier for the specifier to get it right.
- Get the marketing language out of the body of the spec. That's for the website.
- If your product line is vast, your spec should include your most popular products.
- It doesn't matter whether your spec is in 5-digit or 6-digit format.
- Teaching your sales reps to edit your spec for a project helps specifiers enormously.
- Skip the 'or equal' language in your guide spec; sole source is a terrific advantage.
- If you don't have a spec, the specifier will use your competitor's spec.
- If you mention LEED, remember products contribute to points, not earn them.
- Review your existing guide specs every six months; they'll get better each time.
Why your specs should be prepared by ASC
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